Businessmodels for online magazines and how to implement them

Starting an online business, or online magazine is very popular nowadays. The revolution of the internet has given opportunities to magazines to expand their reach and gain audiences that were beyond imagination in the 20th century.

More and more magazines are quitting their ordinary approach and focusing more on the online world. The number of users who search on the internet grows every day and the numbers will continue to grow exponentially.

Successfully launching an online business is no easy task, it requires dedication and hard work. We have decided to give you some good examples and tips to get you kickstarted!

One of our favorite online magazines is Complex. Read more about this magazine here.

So first you will need a lot of traffic to make money with your online magazine. Good content will get you a lot of traffic so focus on good SEO and social media.

But then: how do you make money with your online magazines?

What are the best businessmodels for online magazines?

1. display advertising

As with traditional magazines, ads play a big role in funding online magazines. Display advertising means showing an ad (text, video or audio) on a website.

Display advertising can take the form of banner ads or short-form video ads, both of which are viable options for bringing in good revenue.

2. native advertising

When an ad is integrated into the content, it becomes a native ad. The word “native” here signifies that it blends in with the website content, meaning it doesn’t look like a traditional ad. This is a popular way of making money with your online magazine. For example, you can use outbrain or taboola.

3. make a subscription service

If you become a trusted source for quality content that’s providing a unique perspective, you have a good chance of gaining a loyal following of subscribers. Subscriptions are a particularly helpful source of revenue because they are more consistent than a one-time ad deal.

But this is not easy and you have to win the trust of your readers. Most online magazines using this way of revenue existed for a long time.

4. Sponsored posts/branded content

When you have a lot of content and a lot of traffic you will get brands and companies that want to expose their brand through your online magazine. Maybe if you have a lot of social media followers the brands and companies also want to advertise on your social media. Online magazine Complex.com is using this strategie. They have a lot of sponsored content on their website and on their social media channels.

So what are you waiting for? Check out our shop and start with your own blog/brand/business. You can do it! Lets Hustle.

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